Since 1996, LinkShare has been a pioneer in online affiliate marketing, and today runs the largest pay-for-performance affiliate marketing network on the Internet. LinkShare is the trusted third-party that brings together both merchants and affiliates. We track and report on every ad or placement in our network, send monthly payments to affiliates, and provide services and tools that help merchants and affiliates optimize their performance.
A merchant, also known as an advertiser or retailer, is a web site or company that sells a product or service online, accepts payments and fulfills orders.
Affiliates (also called publishers) place merchants' ads, text links, or product links on their web sites, shopping engines, blogs, etc. or include them in e-mail campaigns and search listings in exchange for commissions on leads or sales.
Merchants acquire new customers and pay affiliates only when a sale or other qualifying action is completed. This is called CPA or performance-based marketing. It is very efficient.
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Most purchases on the web begin with a search. How can you ensure that your products or services are on the pages where shoppers are looking? You must manage your affiliate partners so that they complement your search activities by bidding on secondary terms or on secondary search engines. The result? More exposure and greater reach.
Learn more about LinkShare's Search Marketing Solution
With LinkShare MediaTracker, you can apply the same robust tracking and reporting technology you get in your LinkShare affiliate and search marketing programs to other forms of marketing partnerships, including business development deals, email marketing and ad buys. LinkShare MediaTracker allows you to analyze and compare the ROI of any online relationship with ease and precision that has been previously unavailable. Our sophisticated reporting helps you make the right decisions with regard to budget and resources allocated to your various online channels.
Learn more about LinkShare's Tracking Solution