PRODUCT SPOTLIGHT | NOVEMBER 2008


Announcing the LinkShare Blog
by Ian Rosenwach, Product Manager

We are pleased to announce that we’ve launched the official LinkShare Blog!  Stay tuned to the blog for industry news, product announcements, system updates, research, best practices, and more from the LinkShare team. So far we’ve written about our HTML Gift Card Storefronts, WordPress plug-in, Publisher Dashboard enhancements, and Symposium West 2009.

Here are a few ways you can join us:

Bookmark our blog:  http://www.linkshareblog.com

Subscribe to the RSS feed:  http://feeds.feedburner.com/linkshareblog/wpIT

Follow us on Twitter for short, relevant network updates and info:  http://twitter.com/LinkShareBlog




Product LinkFinder
On October 23rd we introduced Product LinkFinder, a Publisher Dashboard tool that is a search engine for individual product links.  Publishers can choose to search either within a single Advertiser or across all Advertisers they have a relationship with.  If a Publisher chooses to search within a single Advertiser, they can also choose a specific category.  Publishers will only see search results from Advertisers they have a relationship with.

Our goal with Product LinkFinder is to make it easy for Publishers to find product links, and for Advertiser to gain more product link distribution.   Product LinkFinder uses your Merchandiser product file or individual product links in the search results.   As we work on expanding distribution of your product links, it becomes even more critical for you to have an up-to-date product feed with clear attributes.  For more information on Merchandiser data hygiene read this article.

If you don’t offer Merchandiser, now is the perfect time to take a fresh look!