Inside This Issue:

Product Update: Importing Data into a 3rd Party Analytics Solution
Best Practices: Getting the Most Out of LinkShare Symposium 2010
Publisher Spotlights: PromotionCode.org, Milo.com, Paxfire, Viglink, NexTag
Tip of the Month: Recruiting Publishers to Your Program
Register for a Live Web Seminar: SEO for a Small Business
View a Recorded Web Seminar: Internet Tax Legislation
Industry Events: Symposium East, June 22nd 2010

If you have any questions, please feel free to email us: thelink@linkshare.com


PUBLISHER SPOTLIGHT

PromotionCode.org offers discounts, promo codes and special offers for over 5,000 merchants. They have high traffic in electronics, travel and retail clothing and are expanding to multiple US sites and Europe in the coming months. Organic Search Only…More>
Viglink monetizes ordinary hyperlinks by offering an "install and forget" code snippet that automatically creates an affiliate link for the Publisher…More>
NexTag
NexTag is the leading comparison shopping site for products, financial services, travel,…More>
Milo.com
Milo.com's mission is to track every product on every shelf of every store in real-time…More>
Paxfire is the proven industry leader in monetizing Address Bar Search and DNS Error traffic for Network Operators…More>


PRODUCT UPDATE
Importing Data into a 3rd Party Analytics Solution
Do you try to track your affiliate channel sales in a 3rd party reporting application? There is an easy way to use the new Additional Link Parameter features in the Links section of the Interface to track channel sales. Simply set up an Advertiser-defined parameter called "channel" (or another name) and the value could be "affiliate" (or another name). Once these parameters are set up, all links from LinkShare will contain these parameters. Then, you could configure your 3rd party analytics applications to capture and report on this parameter. You will now have a handy high-level view of affiliate channel performance in your main reporting application! Click for image


TIP OF THE MONTH
Successfully reaching out to prospective Publishers is a two-step process:
The first step is to send a recruitment email with a sell sheet to the Publisher. Your recruitment communication should describe not only your brand, but also the payment you are offering. Be sure to mention your commission structure, any vanity coupon codes and links you offer, and the possibility of increased revenue-sharing opportunities…Read on


REGISTER FOR A LIVE WEB SEMINAR
SEO for a Small Business: Wake up from a "Kitchen Nightmare"
Your business website is a lot like a restaurant. Taking a cue from Chef Gordon Ramsay's show, we'll explain how you can turn your site into an attractive, profitable, and visitor-friendly place that guests want to return to frequently.
Presented by Agency Team at LinkShare
Wednesday, July 14, 2010 12:00 pm EDT

To register, click here.

VIEW A RECORDED WEB SEMINAR
Internet Tax Legislation: The Current Landscape
This recorded seminar covers the latest news on Internet tax initiatives that are underway in various states. As these tax laws make their way through various state legislatures, Advertisers are now taking a closer look at which states are driving their online revenue and weighing their options. Learn why these laws have not been generating revenue and in some cases indicators point to a decrease in tax revenue collected.

Our guest speaker Joe Henchman is a constitutional attorney and policy analyst who supervises the Tax Foundation's state policy and legal programs. His analysis of state tax trends and tax law developments has been featured in the New York Times, the Wall Street Journal, the Los Angeles Times, the Baltimore Sun, the Orange County Register, CNN, ABC News, C-SPAN, Fortune, Governing, Barron's, Kiplinger's, Stateline, State Tax Notes, and in court decisions and testimony at the federal and state levels.

Disclaimer: This Web seminar is not a source for tax or legal advice. Advertisers should consult their tax accountant and their attorney about their particular circumstance. To view the seminar, click here. (Please note that we recommend using Internet Explorer.)




ADVERTISER RESOURCES
Interface Training
For a step-by-step guide to the Advertiser Interface click here. Find additional training materials in the Merchant Resource Center.

Deal Dispatcher
August Deal Dispatcher promotions are due July 15.

LINKSHARE'S BLOG
Read the LinkShare Blog for product updates, news, and other insights from the LinkShare Team!

FEEDBACK
email us with questions or content ideas for The Link.
To access previous editions
click here

LINKSHARE UNIVERSITY @ SYMPOSIUM EAST



BEST PRACTICES
Getting the Most Out of Symposium East 2010
Symposium East 2010 will take place Tuesday, June 22, 2009 in New York City. For more than ten years, LinkShare Advertisers, Publishers, and leading companies have convened at the LinkShare Symposium to strengthen business relationships and discuss issues facing the Affiliate Marketing industry…Read on


EVENTS
LinkShare Symposium East 2010
Symposium East 2010 will be held on June 22nd at Chelsea Piers in New York City. The year's event sold out faster than ever! Over 400 Advertisers and Publishers are now planning their networking and DealMaker activities to get the most from this important event for driving sales. Our keynote speaker, Sucharita Mulpuru, Vice President and Principal Analyst at Forrester Research, will discuss Key Trends Shaping the Future of Performance Marketing. Stay tuned for the post-event recap! We are also thrilled to announce that Chase is our Silver Sponsor, and we'd like to thank the following Bronze Sponsors for their strong support of this year's event: Macy's, UPromise, Mall Networks Inc., Microsoft Store, and Walmart.

Contact us at events@linkshare.com


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