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| INDUSTRY EVENTS OA&A 2011  LinkShare are exhibiting at the Online Advertising & Affiliate Expo (OA&A) on 1 – 2 March at Earls Court. Not only is OA&A Expo completely free to attend, your badge will allow you access to both of the events running alongside OA&A Expo – Publishing Expo AND Technology For Marketing & Advertising. Discover the latest tips, tools and trends in online publishing and participate in the UK’s largest and most established marketing event. Click here to register for free entry now Don't forget to come and visit us at stand 412. Vote LinkShare for the A4Uawards!  LinkShare UK had a fantastic 2010 introducing a host of new tools for Publishers, including updates to our Mac Widgets and LinkGenerator Bookmarklet, as well as the launch of our new Tumblr Bookmarklet. We also introduced over 100 new affiliate programs to the network in 2010 including Superdry, Reiss, Dune, Selfridges, Monsoon, Accessorize, Esprit, Fortnum & Mason, Warehouse and Dorothy Perkins. With a great team in London, made up of proactive Account Managers and a busy Network Development team, many of whom you speak to on a daily basis, LinkShare UK look forward to increasing your partnerships over the coming year. Please support us by voting for us as Publishers’ Choice of Network and Most Improved Network here. LATEST NEWS Trends in Affiliate Marketing and Consumer Spending Digital marketing set to prosper in 2011 – by Liane Dietrich on Fresh Business Thinking 03.02.11 As the marketing industry takes its first steps into 2011 it is finally starting to shake off the long, dark hangover of the last couple of years. Public spending cuts, a turbulent economy and an uncertain future have divided opinion on the question of consumer spend and, of course, the future of marketing budgets. But with the first month of the new year behind us, I believe that the marketing industry has laid the groundwork for a strong and prosperous year ahead. Read more... UK online sales up 12.3% in January compared to the previous year – Internet Retailing 11.02.11 Online and mail order sales growth fell back in January after picking up in November and December last year, according to the latest BRC–KPMG Retail Sales Monitor. Sales in this category were 12.3% higher than a year ago, less than the 18% recorded in December. "The growth of online sales of non-food goods was the weakest since last January, while store sales put in their strongest performance for almost a year," said Stephen Robertson, director general of the British Retail Consortium. "On the face of it that's a sharp contrast. But after strong figures in October and November, it's perhaps no surprise online growth slowed in January." Read more... Online Clothes Retailing Back In Fashion – Sky News Blog 08.02.11 Boo.com's attempt to conquer the world of online clothes retailing is now since long forgotten by most consumers. Consensus is that Boo started before the market was ready, today things are different and new start-ups are once again looking to capture clothes consumer's attention online. Tech Talk's Christer Holloman meets a new generation Internet entrepreneurs with different takes on the online fashion retail industry. The future seems to be all about service, aggregation and social media. Read more... |
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