If you have any questions, please feel free to email us: thelinkuk@linkshare.com
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LinkShare Symposium UK 2009
 Registration is now open for the first ever LinkShare Symposium UK which is being held in London on Thursday 2nd April 2009. LinkShare events have been running now for over ten years and advertisers and publishers have used the events to forge new partnerships and grow relationships over the years.
This one-day event has been designed to combine some industry thought-leadership through expert speakers and a panel, alongside our popular DealMaker trade show which provides the opportunity to form winning and profitable partnerships face-to-face. Read more
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Back to Basics: How to Run a Successful Recruitment Campaign
As you're ramping up in the new-year, many of you are focusing on publisher acquisition as a 2009 goal. This is a great time to implement a recruitment campaign; however, it is important to target publishers that will fit your program. Remember that it's quality over quantity! While having a large number of publishers in your program may feel like an accomplishment, the more accurate metrics include orders, sales, and conversion.
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Getting Enabled for Deep Links
Deep Linking functionality allows publishers the flexibility to generate links to particular areas of your sites, such as a category page or a product page. Some publishers may focus on particular areas of an advertisers site which is most relevant to them. A deep link will generally convert better than a generic home page link as the visitor has already engaged their interest to a particular product or category from the publisher's site. Enable deep linking today so you can empower your publishers to drive more sales!
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The Importance of Maintaining Your Publisher Approval Queue
To ensure the success of your affiliate marketing program, it's important to review publisher applications in a timely manner. This will help to get the right publishers approved in your program, and will give you greater success in activating these partners. There are many risks of letting publishers sit in the approval queue for too long. They might think that your program is not actively monitored, which can result in them losing interest, or starting to promote your competitors. Ideally, you should be responding to publishers waiting for approval within 24-48 hours. Don't forget, this will allow you and your publishers to get a head start on generating sales!
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| FEBRUARY 2009
Chiconomise
Chiconomise is a brand new website coming soon that teaches the art of living stylishly for less, covering fashion, beauty, dining and socialising...
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Discount Shopping UK
Discount Shopping UK is updated daily with the latest free voucher codes, special offers, bargains and even exclusive deals...Read more
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INDUSTRY EVENTS
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LinkShare Symposium UK 2009
April 2, 2009
London, UK
a4uexpo Europe
June 28 - 29, 2009
Amsterdam, Netherlands
LINKSHARE'S BLOG
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Read the LinkShare Blog for product updates, news, and other insights from the LinkShare UK Team!
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PUBLISHER COMMUNICATIONS
In addition to the monthly Deal Dispatcher, we will also be sending out a green-themed eco-friendly newsletter around St. Patrick's Day, as well as a newsletter highlighting promotions for Mothering Sunday. These communications are a great way to show your publishers special offers and to advertise to those looking to join your program. Stay tuned for upcoming newsletters that feature participating LinkShare advertiser offers.
DEAL DISPATCHER
The April Deal Dispatcher promotions are due March 15.
ADVERTISER RESOURCES
Merchant Resource Centre
http://www.linkshare.com/resource
center/index.shtml
FEEDBACK
We appreciate your feedback about The Link. Feel free to email us with questions or article suggestions.
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