Search Marketing Solutions
Achieving Objectives. Exceeding Expectations.
Rakuten LinkShare Paid Search Management
Desktop, Mobile, Tablet, National, Local, International
- Desktop, Mobile and Tablet: Through Google and adCenter targeting capabilities, Rakuten LinkShare is able to apply unique strategies based on device type. Utilizing the available targeting options has been proven to improve CTR by an average of 11.5%, according to Google.
- National, Local and Global: Even for national campaigns, Rakuten LinkShare can apply advanced geo-targeting strategies to maximize your return by location. The Rakuten LinkShare team can also work with our clients for local search strategies, such as local Geotargeting, local keyword build-outs, local ad extensions and local offers. In addition, Rakuten LinkShare is able to manage international Search campaigns. Our Search platform, powered by Kenshoo, is able to support multiple languages and currencies.
- Rakuten LinkShare will work with our clients to optimize Google Shopping Feeds for Product Listing Ads and Product Extensions. This includes making sure the taxonomy is clear and the proper AdWords tracking and optimization columns have been added to the feed.
- Learn more about Google Search Advertising
- Learn more about Microsoft Search Advertising
- Rakuten LinkShare can manage text, image, rich media and video ads on Google properties, YouTube, MSN properties and millions of web, video, gaming and mobile partner sites.
- Incorporating Display into your online marketing strategy can drive additional branded searches, increase the likelihood of brand recommendations, increase both online and offline conversions and increase web activity and engagement.
- According to Google, the median Google AdWords advertiser gets 20% of their conversions from the Google Display Network.
- Rakuten LinkShare can target specific content using contextual and specific placement targeting as well as Interest Category Matching.
- Learn more about the Google Display Network
- Through remarketing on the Google Display Network, you can reach people who previously visited your website. Rakuten LinkShare utilizes advances strategies to create custom audiences and deliver the right message to the right people as they browse other websites in the Google Display Network.
- Depth of GDN: We can reach 85% if a user list within one month and can reach each user dozens of time each month depending on the strategy. Other remarketing networks are not able to reach the long=tail of inventory that we can through GDN.
- Learn more about Google Remarketing
YouTube Paid Search
Rakuten LinkShare can manage paid search advertising on YouTube. YouTube advertising offerings include:
- YouTube Promoted Videos
- YouTube Ad Overlays
- TrueView In-Stream
- Learn more about YouTube Advertising
Facebook Paid Search
Rakuten LinkShare Search can create and manage Facebook paid search advertising.
- Typically, Facebook advertising is used for Facebook Fan recruitment.
- Rakuten LinkShare’s Web Design team can create custom landing tabs for the search cmapaigns.
- When optimized they have been found to significantly help the relevancy and conversion of ads.
- Rakuten LinkShare can manage Facebook ads and Facebook Sponsored Stories
- Learn more about Facebook Paid Search
To get started, contact us today and tell us about your Search Marketing objectives.