Unlike traditional links with a HREF to a redirect plus an image URL, LinkShare DRM linking code is unique. DRM linking code contains two distinct portions: the script portion and the noscript portion. The script portion is the key part of the code.
The script portion instructs the browser to retrieve and display a file that contains the link information or code. This includes code for all the text, images, and functionality of that link, including the affiliate tracking code. When this executes (displays) in a browser, an impression is recorded, so there is no need for an additional pixel.
The noscript portion executes as a failsafe if scripts are disabled by the user's browser. It contains a traditional image URL and a link that displays a banner from the merchant's image inventory.