A little effort now goes a long way when you use LinkShare DRM. Many affiliates have used this to their advantage by creating additional pages built solely around LinkShare DRM links for clients like Overstock.com, Coldwater Creek, and other retailers.
If you're not participating in the merchants' programs listed below, now's a great time to apply. LinkShare DRM links will help you streamline your site updates while potentially converting more sales because merchants are updating promotions for you with more accurate, timely and relevant offers.
Below are a few example of how LinkShare merchants use DRM:
Orbitz's creates the reservation search box below that lets users select from Flight, Hotel, and Cars. The tool will display the appropriate fields based on the consumer's selection. The user can then fill out the information while remaining on your site. Since this type of interactive tool is not available through Orbitz's traditional links, it would serve as a terrific complementary link on your site.
Overstock.com has created a variety of DRM options for affiliates including links for the top five selling products based on product category, current promotions, and deals of the week.
In the example below, "Lady and the Tramp" is the best selling product in the DVD product category, on another day there may be a different best selling DVD on Overstock.com. With DRM, you don't have to worry about having the latest DVD or other product featured on your site.
Personalization Mall.com is an example of a merchant that uses DRM to promote merchandise based on the season and/or holiday. The example below gives shoppers suggestions on Valentine's Day gifts available from Personalization Mall.com.