Avoiding the frump factor.
Michelle Madhok noticed that busy working moms often shopped for everyone in the family but themselves, resulting in "an unfortunate spiral into frumpiness." Determined to fix this, Michelle launched SheFinds.com in 2004 to help busy women discover the latest beauty and style finds. A stunning success, the editorially focused site, email and blog are growing fast. And thanks to the merchant relationships made possible by the LinkShare Network and enhanced through in-person meetings at LinkShare's live events, the site has also been profitable from the start.
|
|
|
|
|
